Hudson’s Bay

During the September edition of Amsterdam Fashion Week, the department store Hudson’s Bay participated for the very first time and also the first department store ever to do so in Amsterdam. I was asked as an art director and created a show concept and gathered a creative team of stylists, set designers, dj’s and a show crew in order to make the show a spectacle for as well fashion audience as consumers. The show highlighted the new fall collection and was part of the see now buy now concept.

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HUDSONS BAY AW19 PHOTO TeamPeterStigter 1

HUDSONS BAY AW19 PHOTO TeamPeterStigter 2

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HUDSONS BAY AW19 PHOTO TeamPeterStigter 3

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